Service helps business owners find buyers

Even the most successful small business seldom remains in the hands of its founder’s family for more than one or two generations. Perhaps the founder is ready to retire and the younger generation has other interests.

A service called ExitAdviser has created a process and a set of tools to help business owners connect with potential buyers. The service has an exit package that includes online tools, how-to guides, legal forms and templates, access to advisers and a system to advertise to potential buyers.

The ExitAdviser’s checklist is designed to help a business seller find nearby business brokers, appraisers, tax advisers and accountants. It guides a seller through the process of setting a valuation and preparing a sale memorandum.

To promote the business, ExitAdviser uses Google advertising and a “blind” listing on a landing page to describe the business without identifying it to the potential buyers or competitors.

The service charges $199 for one year. For more details, visit the ExitAdviser website.

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Written by Ric Manning

Follow me on Twitter @ricmanning and read my technology columns at My Well Being.